Today’s Creative Spark…

• Photoshop's newest AI tool makes it easy to upscale old photos

• Introducing Runway Aleph

• Google's Veo 3 And Veo 3 Fast Video Generation Tools Are Now Widely Available On Vertex AI

• Photoshop Gets New AI Editing Tools

• Ideogram launches Character model for consistent AI characters from one image

As AI begins to edit photos, direct videos, and generate characters from a single image, where do we draw the line between tool and co-creator?

Read time: 6 minutes

Photo Editing

Photoshop's newest AI tool makes it easy to upscale old photos 🫢

Summary: Adobe Photoshop introduces powerful new AI tools in beta that enhance precision editing while reducing manual workload through intelligent automation. The highly requested Generative Upscale feature enhances images up to 8 megapixels without quality loss, making it ideal for printing older photographs or updating legacy files. Combined with the improved Remove tool powered by Adobe Firefly that produces fewer artifacts, plus the intelligent Harmonize feature that automatically adjusts color, lighting, and shadows for seamless composites, these tools significantly reduce manual adjustment requirements. With the new Gen AI Model Picker and streamlined Projects management system, Photoshop enables creators to work with greater efficiency and precision.

Five Essential Elements:

1. Advanced Generative Upscaling: The new Generative Upscale tool enhances images up to 8 megapixels without quality degradation, making it particularly effective for improving print-ready photographs and updating older files with superior detail preservation.

2. Enhanced Object Removal: The updated Remove tool, powered by Adobe Firefly Image Model, delivers more realistic results with significantly fewer artifacts when eliminating unwanted elements such as people or objects from photographs.

3. Intelligent Composition Blending: The Harmonize feature, formerly known as Project Perfect Blend, automatically analyzes contextual elements to adjust color, lighting, shadows, and visual tone, creating seamless composites while reducing manual adjustment time.

4. Flexible Model Selection: The Gen AI Model Picker enables users to switch between different Firefly Image Models, each offering unique capabilities and strengths for specific editing tasks and creative requirements.

5. Streamlined Project Management: The new Projects feature organizes files in centralized locations and enables collection-based sharing rather than individual file distribution, improving workflow efficiency for creative professionals and teams.

Published: July 29, 2025

Video Generation

Introducing Runway Aleph 📽️

Summary: Runway introduces Aleph, a sophisticated in-context video model that establishes new standards for multi-task visual generation and editing capabilities. This advanced system enables users to perform comprehensive video modifications including object addition and removal, scene transformation, novel camera angle generation, and style transfer through simple text prompts. The model's ability to generate seamless story continuations and apply aesthetic transformations to existing footage represents a significant advancement in conversational video editing technology. Available to all paid users, Aleph demonstrates Runway's continued leadership in developing practical AI tools for professional video production workflows.

Five Essential Elements:

1. Multi-Task Video Generation: Aleph performs comprehensive video editing operations including object manipulation, scene transformation, lighting modification, and style transfer through a unified model architecture designed for complex visual tasks.

2. Novel Camera Angle Generation: The system creates new perspectives of existing scenes through natural language prompts, enabling users to generate reverse shots, low angles, and various coverage options without additional filming requirements.

3. Seamless Story Continuation: Advanced algorithms generate logical next shots in video sequences, maintaining narrative coherence and visual consistency while expanding creative possibilities for filmmakers and content creators.

4. Universal Style Transfer: The model applies aesthetic transformations to any video content through descriptive prompts, allowing users to modify visual styles, color grading, and artistic treatments with precision and control.

5. In-Context Processing Capabilities: Aleph analyzes existing video content to understand context, lighting, and composition before generating modifications, ensuring that all edits maintain visual coherence and professional quality standards.

Published: July 25, 2025

Workflow by The Gen Creative

In each newsletter, the Gen Creative team puts together a practical creative workflow so you can get ideas of how to implement AI right away. Want to see more? Check them out here!

Video Generation

Google's Veo 3 And Veo 3 Fast Video Generation Tools Are Now Widely Available On Vertex AI 🤩

Summary: Runway shatters video editing boundaries with groundbreaking Aleph model that brings conversational AI editing to professional video creation! This revolutionary tool goes beyond simple generation, offering fluid editing capabilities that can instantly remove objects, swap backgrounds, restyle entire scenes, and generate new camera angles through simple text prompts. Built on advanced General World Models and Simulation Models, Aleph maintains perfect continuity across frames while handling complex local and global edits that have traditionally challenged AI video tools. With major studios, ad agencies, and gaming companies already embracing this game-changing technology, Aleph represents a fundamental shift in how creators approach video content!

Five Essential Elements:

1. Conversational Video Editing: Revolutionary prompt-based interface enables instant complex edits like object removal, background swapping, and scene restyling through simple natural language commands, eliminating traditional frame-by-frame editing workflows.

2. Advanced Fluid Editing Capabilities: Unlike generation-focused predecessors, Aleph specializes in sophisticated video manipulation including adding/erasing objects, tweaking actions, changing lighting, and maintaining perfect scene continuity.

3. Intelligent Consistency Management: Local and global editing capabilities ensure characters, environments, and scenes remain consistent across frames, solving historical AI video challenges that previously required manual correction.

4. Professional Industry Adoption: Already deployed by major studios, ad agencies, architecture firms, gaming companies, and eCommerce teams, demonstrating proven enterprise-grade capabilities and real-world reliability.

5. Next-Generation Video Philosophy: Represents fundamental paradigm shift beyond traditional video creation, combining high-fidelity generation with real-time conversational editing for dramatically faster professional workflows and creative possibilities.

Published: July 29, 2025

Photo Editing

Photoshop Gets New AI Editing Tools 😌

Summary: Adobe announces significant AI tool enhancements for Photoshop that streamline image editing workflows and improve collaborative processes. The new Harmonize feature automatically adjusts color, lighting, shadows, and visual tone to seamlessly integrate new objects into existing compositions, reducing manual editing time for composite images. Generative Upscale enhances image resolution up to eight megapixels without compromising clarity, making it particularly valuable for print preparation and legacy file improvement. The updated Remove tool, powered by the latest Adobe Firefly Image Model, delivers more precise object removal with realistic content filling and fewer artifacts.

Five Essential Elements:

1. Intelligent Composition Integration: Harmonize analyzes surrounding content to automatically adjust color, lighting, shadows, and visual tone when adding new objects to images, ensuring seamless integration and reducing manual adjustment requirements across desktop, web, and mobile platforms.

2. Advanced Resolution Enhancement: Generative Upscale improves image quality up to eight megapixels without compromising clarity, making it particularly effective for print preparation and enhancing older files while maintaining visual integrity.

3. Precision Object Removal: The updated Remove tool utilizes the latest Adobe Firefly Image Model to deliver more accurate object elimination with realistic content filling and significantly reduced artifacts for cleaner final results.

4. Streamlined Project Management: The new Projects feature organizes creative assets into shared, centralized spaces that facilitate collaboration by enabling collection-based sharing and reducing versioning complications for team workflows.

5. Cross-Platform Accessibility: These AI enhancements are strategically deployed across Photoshop's desktop, web, and mobile platforms, ensuring consistent functionality and user experience regardless of the chosen working environment.

Published: July 29, 2025

Character Generation

Ideogram launches Character model for consistent AI characters from one image 😱

Summary: Ideogram launches Character, an advanced AI model that generates consistent character variations using a single reference image with remarkable fidelity. This innovative feature enables users to create infinite variations of both real and imagined characters through curated templates or custom prompts, placing them in diverse environments while maintaining visual consistency. Available free to all users during the launch period, Character integrates seamlessly with existing Ideogram features including Magic Fill for scene placement and Describe/Remix for style transfer applications. The system automatically detects facial features and hair while allowing manual mask editing for precise character definition control.

Five Essential Elements:

1. Single-Image Character Consistency: The model generates infinite character variations from one reference photograph, maintaining striking visual fidelity across different scenes, poses, and environments while preserving essential character features and identity.

2. Advanced Integration Capabilities: Character works synergistically with existing Ideogram features, including Magic Fill for seamless scene integration and Describe/Remix functionality for sophisticated style transfer and prompt generation workflows.

3. Intelligent Automatic Detection: The system automatically identifies and masks facial features and hair from input images, creating a foundational character definition that can be manually refined through mask editing for enhanced customization control.

4. Flexible Character Definition: Users can modify character masks to include or exclude elements such as clothing, accessories, or companion objects, providing granular control over which aspects of the original image define the character template.

5. Comprehensive Workflow Integration: The feature seamlessly incorporates into professional creative workflows through template-based generation, custom prompt creation, and cross-platform availability on both web and iOS applications for maximum accessibility.

Published: July 29, 2025

Remote Creative Jobs

5 Remote Startup Creative Jobs

1. Video Editor & Creator: Assistantly seeks a Strategic Video Editor to turn coaching content into high-converting videos across YouTube and Reels, with full ownership from edit to performance.

2. Freelance Design Director, UX and Brand: Happy Cog is hiring a senior-to-director level UX & brand designer for a 6–8 week freelance remote contract, leading web projects from concept to delivery with potential to extend.

3. Digital Editor: EnsembleIQ is hiring a Digital Editor for Canadian Grocer in a hybrid role (4 remote days, 1 in Toronto office). You’ll lead digital content strategy, write and edit for newsletters, social, and web, while optimizing reach, engagement, and community impact across Canada’s top grocery industry publication.

4. Editor, Music Editorial: Spotify seeks a Music Editorial Consultant in Cairo to curate playlists, discover artists, analyze trends, and create engaging music experiences for the MENAP region.

5. Art Director (Motion Design): Lucidya seeks an Art Director (Motion Design) to lead 2D motion projects and shape its brand identity. Must have 5–7 years SaaS/B2B experience, Arabic fluency, and a strong portfolio.

See you next time!

AI is finding a quiet role in everyday creative work. 🎛️✏️ Whether you're editing images, mixing audio, or refining text, it’s becoming part of the routine—there when you need it, out of the way when you don’t. 🖼️🎧📄 As tools evolve, they’re offering low-key support that helps ideas take shape, one step at a time. 📸🧠 Take a closer look at how technology is settling into the creative process. 🔍🧰

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